Anja Melander, Head of Culture, SSES
Anja Melander is the Head of Culture at the Stockholm School of Entrepreneurship and the founder of social design firm, Tankeapoteket, specialized in organizational culture and innovation. Before joining SSES in 2017, she served as the Global Innovation Director at Fotografiska, analyzing, codifying and scaling up their culture for international expansion. Since 2015 she is also leading the innovation efforts at Gather Festival, a transdisciplinary festival combining music, conference and lab. Her academic background includes a BSc in Psychology and Behavioral Science, a MSc In General Management and studies in Strategic Communication.
What is your title at SSES?
Head of Culture
What are some of the everyday activities you perform at SSES?
Organizational Culture: My role is to capture, package and communicate the essence and culture of SSES. In close collaboration with the CEO, I am developing a culture strategy, including setting a vision, articulating the brand story and aligning the core values with the business activities in order to ensure a unified direction going forward.
Copywriting & Content: As the leader of the creative team at SSES, I am overseeing the planning and production of content for our media channels and ensuring that all communication aligns with the brand and the needs of the target audience. Content might include interviewing faculty, publishing books and producing films connected to the topics where we want to position our thought leadership.
Creative Concept Development: We also ideate, package and evaluate new creative concepts for SSES, including new themes, topics and formats for upcoming bootcamps, workshops and events as well as creating new designs and graphics for our activities.
What is your previous work experience?
I am the founder of the social design firm, Tankeapoteket. I have also worked as the Global Innovation Director at Fotografiska, creating their vision and core values as well as developing their international expansion strategy and franchise concept. Since 2015 I am also involved in the Gather Festival, as their Head of Innovation.
Name one or several of your unexpected skills.
Excellent barista and makes a mean caipirinha.
What is the best thing about working at SSES?
Being able to work together with such an ambitious, smart and diverse group of people and being able to influence and push the boundaries of interdisciplinary education.
What is your idea of perfect happiness?
A warm summer’s morning with a big cup of Ethiopian coffee and the New York Times.
Which living person do you most admire?
Oprah Winfrey. Hands down.
Which words or phrases do you most overuse?
“So, I just read this AMAZING article/book… “
Which historical figure do you most identify with?
Alain de Botton. He has such a forgiving attitude to our human weaknesses.
What is your motto?
“Life’s short, talk fast”.