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Start-up Seminar with Johan Grönberg

Johan Grönberg.
Johan Grönberg.
See the video

Date

23 Sep, 2010

Location

SSES office, Stockholm

Resources

Video at Vimeo

On September 23, 2010, Start-up Seminar featured alumni entrepreneur Johan Grönberg, Founder and CEO of PR-agency A.World.Beneath. In his talk, Seven start-ups later – the aggregated wisdom, Johan tells his entrepreneurial story and emphasizes the importance of having a business model.

Video

Seven start-ups later – the aggregated wisdom

Johan Grönberg founded A.World.Beneath with Martin Bundock in 2004. After finishing Stockholm School of Economics with a master in marketing and seven SSES courses on his CV, Johan became a serial entrepreneur. In 5 years he started a market research firm, a nightclub, a clothing store, a publishing house and finally a PR-agency. Listen to his aggregated wisdom and how he and his team have made the PR-agency A.W.B to what it is today with famous clients such as Nike, Coca Cola, Grolsch and artists like Robyn, Kent, Sahara Hotnights and the Ark.