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Good Morning 2012

Hans Rosling on stage at Good Morning 2012.
Hans Rosling on stage at Good Morning 2012.

Event site


Nov 16, 2012


Grand Hôtel, Stockholm

Programme (PDF)
Photos on Flickr
Videos at
Good Morning in the press

The videos from our annual international event on future trends, entrepreneurship and innovation are now launched.

It has been a week since the Grand Hôtel here in Stockholm was buzzing with startups and conversations of the future, beetle species and sinking cities. This diversity of people, conversation and inspiration only comes together when something special is happening. Good Morning 2012 proved to be one of these special environments, alive with exciting new startups, alumni companies who are attracting attention to the region's entrepreneurship culture and artists, scientists and business leaders coming to find out what it is all about.

More than 650 curious people were filled with laughter before the first coffee break as Hans Rosling took to the stage bringing some hard hitting knowledge to life. Jameson Toole opened our eyes to the reality of big data and Jane ní Dhulchaointigh inventor and CEO of sugru unpacked some of the unsung truths of successful business. The vibe of the day was one of creative chaos, with everything from unconferences to speed dating amidst the constant chatter of new projects and old catch ups.

Huge thanks go to all the attendees, speakers, helpers and partners for making this year's Good Morning a great event.

Hans Rosling - At the far end of the entrepreneurship garden starts the deep forest of perseverance!
An old man urge you to mind the gap between fame and impact on the Internet. Listen to Hans Rosling, Professor of International Health, Karolinska Institutet, give one of his humorous yet deadly serious lectures.

Jameson Toole - From Big Data to Good Data
Jameson Toole, PhD Student in the Engineering Systems Division at the Massachusetts Institute of Technology considers how to put Big Data to good use. Where does Big Data fit in to solving pressing social problems from education to urbanization?

Rachel Armstrong - From Inert to Living Materials and the rise of Ecological Cities
Senior TED Fellow Rachel Armstrong considers the principles for the design and engineering of ecological cities based on a 'new' materiality in which matter possesses differing degrees of liveliness that can shape human societies.

The Humane City
Listen to Alexander Bard, Author of "The Futurica Trilogy", Joel Lindefors, Senior Consultant at Futerra and Rachel Armstrong, Senior TED Fellow discuss
 the implications of accelerating technological change and how 
advancing technologies can be used to create a more humane city. The panel was moderated by Darja Isaksson, digital strategist and CEO at Ziggy Creative Colony.

Jane ní Dhulchaointigh - The Future Needs Fixing
Jane ní Dhulchaointigh, inventor of sugru, tells us the story of how she invented this amazing new material and her vision for building a global movement of fixing, tweaking and making.

Rhett L. Weiss - Negotiating Something from Nothing
Are you recognizing and seizing maximum value in your start-up’s opportunities? Rhett L. Weiss, Executive Director of Cornell University’s Entrepreneurship and Innovation Institute, will discuss creating and negotiating entrepreneurial deals with players that have more resources and leverage.

The Humane City – summary discussion of innovation outcomes
Darja Isaksson, Alexander Bard and other key participants summarize the outcomes of the interdisciplinary workshop.

Simon Dingle - Need-based innovation
Simon Dingle, our moderator for the day, speaks about a different kind of innovation happening in the developing world. Innovation that will teach you about collaboration and what it means to truly meet the needs of a market.