The product which the team will pitch at the competition is called GreenPreg. GreenPreg is a bio-based composite material intended as a direct replacement for glass fiber reinforced plastic in load carrying structures. GreenPreg uses only renewable resources, is completely free of fossil oil and from a life cycle perspective, is near carbon neutral.
– GreenPreg is representative of the inventiveness that is going on in Sweden today, says Team Advisor Terrence Brown. Our challenge in Austin is to demonstrate how and why we think the commercialisation of this product will succeed. If we can this, I expect our team to be in the final yet again.”
The Idea To Product international competition is an early-stage technology commercialization plan competition for unique product ideas with clear market demand that use innovative technologies. The goal of the competition is to educate and develop the next generation of technology entrepreneurs. Teams are invited to compete from universities throughout Europe, North America and Asia.













